Roark is a return to bold adventurism through the eyes of an idealized character. The brand follows Roark and his seasonal travels, weaving his story into a timeless line of t-shirts, well-worn apparel and trinkets. Each collection is inspired by the destinations images, thoughts, people, trinkets and local textiles that are collected along the course of Roark’s seasonal trip. They are the artifacts of adventure. Roark's been to Cuba, Tokyo, Iceland, Senegal, Nepal and Vietnam amongst other far off destinations.