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Going green:
Why be ignorant? Our world is full of amazing and beautiful places and we should consider their future when making choices. If there is an alternative that betters the environment and the conditions we live in, why wouldn't you opt for that solution? Look around, many companies are doing their share to make their offerings more accessible to the masses. Are you doing yours?

What other brands are unique and creative
Oakley is brand I have had long ties with and will continue to rock. From the support of their extended family to the product designs that are leading the way, they are and will always be the coolest company on the planet. Atomic Freeskiing has made a huge push the past couple years and it has paid off. They built a super strong team, and then listened to them. The products are super fun and can’t wait to get out on mine. Nike with SB and now Snow, they continually find new ways to reinvent themselves while always staying true to the brand they originally created. Lastly, Nimbus Independent... Eric, Chris, Pep and Andy along with a list of guest appearances, have made ski movie fun again. It's not about exotic locations or private shoots anymore. It's about having fun and showcasing the experience.

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